Tag Archives: Erdem


I was wondering who this newcomer was, while going through the Erdem SS11 collection last year. The dark and lovely Ashane Rose is the face of Zara’s TRF line for SS11 – mayja. Very curious to see who she’ll be walking for in these fashion weeks to come.



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With the exception of some designers, New York Fashion Week, overall kept me dozing off. As I would doze off, thoughts of vibrancy and excitement lingered throughout my short-lived dreams, as it is Spring/Summer (in the fashion world). Those thoughts were not realized (in New York, anyways) on account of the overwhelming exits head-to-toe in white (click here for proof). Though it felt clinical, it was all too much. On the flip side, we can always count on the eccentrics in London to deliver a regenerative slap in the face, to wake us up and keep our attention. Merci, Londres. (Click photo below to enlarge)

Left to Right: Mary Katrantzou, Julien Macdonald, Mark Fast, Erdem, & Christopher Kane

images: style.com

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LOOK OF THE DAY – 09/21/2010

good hair.

image: style.com

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abstract printing

Trend ALERT! As NYFW continues to press on (Micheal Kors showing today <3), I had to point out one reoccurring  trend that caught my eye within New York collections so far (we’ll see what happens in London, Milan, + Paris). This trend of abstract prints, for me, was first made apparent by powerhouse Alexander McQueen in his brilliant S/S2009 collection, featuring an array of original complex prints which looked digitally created then fused into the garments. Soon enough, the Fall/Winter 2009 season rolled around which brought Nicolas Ghesquière for Balenciaga and Erdem Moralioglu for Erdem to produce their own prints taken from various inspirations (sixties scarves @ Balen). Which brings us to the now… S/S2010.

McQueen S/S09 - Balenciaga F/W09 - Erdem F/W09

McQueen S/S09 - Balenciaga F/W09 - Erdem F/W09

Clearly, S/S any year is the perfect time to take fashionable risks with colour and length. This season, whether its looser shift dresses, frilly frocks, or body-hugging micro minis, these abstract prints are making their way into every collection.   My favourites to-date  come from Jason Wu and Thakoon. (Click photo below to enlarge)

ALL S/S2010 from NYFW - (left to right) JWu, Thakoon, Rodarte, Ruffian, ZPosen, & Brian Reyes

ALL S/S2010 from NYFW - (left to right) JWu, Thakoon, Rodarte, Ruffian, ZPosen, & Brian Reyes

photos: style.com


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Canada’s Got Talent

Yes, I know this sounds a bit farfetch’d, but there is major talent in Canada (you know that huge mass of land above the US?). Well, the talent is atleast from Canada. Rad Hourani and Erdem Moralioglu are two Montreal-raised designers who exchanged their dollars for Euros to harness their creative energy and pursue their dreams.

Rad Hourani, 25, departed to Paris from Montreal to continue his career in styling and start his own line called Rad Hourani. Debuting his S/S08 in Paris, Rad has truly made quite an impact in the fashion world with his edgy, dark, adrogynous, asexual, aseasonal vibe. Maybe he’ll be showing a collection in London soon?…

Erdem Moralioglu, 31,  chose London as home base for his line simply named Erdem. Ryserson university fashion graduate, intern at Vivienne Westwood (not jealous at all), Master class professor at the Royal College of Art, winner of the pretigious British Fashion Council award; Moralioglu has and is continuing to “wow” the industry with his uber-feminine, dreamy, romantic, “straight-up beautiful” clothes. Can’t wait to see F/W09.

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